Rational Systems Pvt. Ltd
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Digital Marketing

Whats is Digital Marketing?

Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. Other activities involve SEO, SEM, PR, ORM, etc.
As a full-service digital marketing agency, we offer every service that your business needs to succeed and grow. From producing creative content to powerful videos that make your brand awareness to developing your business website that generates leads and sales 24/7; from telling compelling brand stories to creating enhanced customer experience.
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Brand Awareness

We help you capture the market by making sure your brand is visible to your audience across every channel, every device, and every platform. 
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Generate Qualified Leads

We will generate leads via Organic Search, Paid Search, Social media management, Email Marketing, Mobile Marketing, run campaigns across channels that deliver top performance
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Social Presence

We will Build and manage social media presence across all channels,  platforms and devices for branding, reach, leads to outperforms competetors.
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Digital marketing is the process of promoting products, services, or brands through digital channels such as search engines, social media, email, and websites. In today's digital age, it has become an essential tool for businesses of all sizes to reach new customers and grow their brand.
One of the key benefits of digital marketing is that it allows businesses to target specific audiences.

​For example, through search engine optimization (SEO), businesses can improve their ranking on search engines such as Google, making it more likely that potential customers will find their website. Social media platforms like Facebook and Instagram allow businesses to target specific demographics, such as age, gender, location, and interests, making it more likely that their advertising will be seen by people who are more likely to be interested in their products or services.

Another advantage of digital marketing is its ability to track and measure results. This allows businesses to see which strategies are working and which are not, so they can make adjustments as needed. For example, using tools like Google Analytics, businesses can see how many people are visiting their website, how long they are staying, and which pages they are viewing. This information can then be used to optimize the website and improve the user experience.

Digital marketing also allows for greater flexibility in terms of budget and creative approach. Unlike traditional marketing methods, such as TV or print ads, digital marketing can be done on a smaller budget and can be tailored to the specific needs of the business. Additionally, digital marketing allows for more creativity and engagement with customers, through things like interactive content, gamification, and social media campaigns.

Some of the most popular digital marketing channels include:
  • Search Engine Optimization (SEO): Improving a website's visibility and ranking on search engines like Google.
  • Pay-Per-Click (PPC) Advertising: Paid advertising on search engines and social media platforms.
  • Content Marketing: Creating and distributing valuable content to attract and engage potential customers.
  • Social Media Marketing: Promoting products or services on social media platforms like Facebook, Instagram, and Twitter.
  • Email Marketing: Sending promotional emails to customers and potential customers.
  • Influencer Marketing: Partnering with social media influencers to promote products or services.

In conclusion, digital marketing is an essential tool for businesses looking to reach new customers and grow their brand. With its ability to target specific audiences, track and measure results, and offer flexibility in terms of budget and creative approach, it is a cost-effective and efficient way to promote products and services.

Business  IT Support

Managed IT Services
Email & Cloud Solutions
Server & Network Support
Backup & Disaster Recovery
Security & Virus Protection
Remote Access Support
Virtual CTO

Web Development

Web Design & Development
Digital Marketing Solutions
Search Engine Optimisation
Online Reputation Management
Design & Print Services
​

Contact Us

Registered Office
167/8,  Sarai Julena, Okhla Road, 
New Delhi-110025
​
Corporate Office

115, Block A, Spazedge,
Sohna Road, Gurugram 122002

Phone : +91-9810017172
Email : info@rational.co.in
GSTIN : 07AABCR7321R1ZX

Social Media

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  • Home
  • About
    • Team
    • Clients
    • Careers
  • Business IT Services
    • Managed IT Services
    • Email & Cloud Solutions
    • Server & Network Support
    • Backup & Disaster Recovery
    • Security & Virus Protection
    • Remote Access Support
    • Virtual CTO
    • Linux Solutions & Support Services​
  • Web Development
    • Website Designing
    • Digital Marketing
    • Search Engine Optimization
  • Blog
  • Contact
  • SUPPORT